The issue of women's safety is another pressing concern in India. With increasing instances of violence against women, including domestic abuse, harassment, and assault, Indian women are demanding greater protection and justice. The #MeToo movement, which gained momentum in India in 2018, highlighted the widespread nature of the problem and the need for urgent action.
Indian women are now the largest demographic for two-wheeler purchases and durable goods. Fin-tech apps are seeing a surge in female users investing in stocks and mutual funds. The Kitchen Fund (money saved from household grocery money) is no longer just for gold jewelry; it’s for a startup capital, a down payment on a flat, or a solo trip to Bhutan. Oriya Bhauja- Aunty- House Wife Mms