By June 3, 2024, the entertainment and media sectors were no longer merely recovering from the disruptions of the early 2020s; they were actively reinventing their core business models. This specific Monday highlighted a shift from the era of "growth at any cost" to a disciplined focus on profitability, bundling, and the integration of generative artificial intelligence (AI). 1. The Consolidation of Streaming and the "Bundling Wars"

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