These films are often cited for their authentic and affirmative portrayals: Book Club
This created a "desert" in cinema—a narrative void where the stories of middle-aged women simply did not exist. Audiences were told, implicitly, that the trials, triumphs, and romances of a 55-year-old woman were not worthy of the silver screen.
The revolution did not begin in a multiplex; it began on the small screen. The Golden Age of Television, fueled by Netflix, HBO, Amazon, and Hulu, shattered the box office demography. Streaming services realized that the 18-34 demographic was no longer the only gold mine. Viewers over 40—who have disposable income and loyalty—want to see themselves represented.