Average session duration rose by 82% (from 49 seconds to 1 minute 29 seconds) following a major "Project 2.5" platform redesign.
, is a leading bilingual news portal providing comprehensive coverage in Malayalam and English. It features real-time updates across various sectors, including politics, movies, sports, and lifestyle. Core Platform Features Bilingual Content : Offers news in both Onmanorama ) to cater to a global audience. Hyperlocal & Global Coverage : Provides dedicated sections for Kerala's districts World News , and specific coverage for Global Malayalis (Gulf News). Multimedia Integration : Includes extensive photo galleries video stories covering trending topics. Interactive Community : Users can engage through mood reactions , and interactive polls. Utility Tools : Features like live cricket scores election results currency exchange rates lottery results App-Specific Features Manorama Online App is designed for a personalized user experience: Manorama Online: News & Videos - App Store - Apple manorama online news paper
| | Threats | | :--- | :--- | | • Expansion of OTT platforms (Manorama Max) to integrate news and entertainment. • Podcasting and audio news for regional audiences. • Deepening data journalism capabilities. | • Aggressive competition from digital-native outlets (e.g., The News Minute, Makal Malayalam). • Social media algorithms reducing referral traffic to the main site. • Ad-blockers reducing revenue yield. | Average session duration rose by 82% (from 49